Tom Brady stands atop the NFLPA Top 50 Player Sales List at the end of the 2015-16 season. The list is based on total sales of officially licensed merchandise from March 1, 2015 through February 29, 2016. Brady took the lead back from Russell Wilson, who was the best-selling player for the previous two quarters.
Brady last held the top spot on the list in the first quarter of 2015, when sales reports were released on July 23, 2015.
Rounding out the season-ending top five are the recently-retired Peyton Manning, Wilson, Aaron Rodgers and Dez Bryant. Joining them in the top 10 are Odell Beckham Jr., Cam Newton, Rob Gronkowski, J.J. Watt and Jason Witten.
The list is released quarterly by the NFLPA, via its licensing and marketing arm NFL Players Inc., and is based on overall sales of all licensed products from online and traditional retail outlets. The NFLPA collects data reported from more than 80+ NFLPA licensees. Licensed product categories include men’s, women’s and youth game jerseys and t-shirts, wall decals, figurines, toys, matted and framed photos, ugly sweaters, bobbleheads, pins, drinkware, socks and electronic device accessories, among others.
NFLPA licensees generated retail sales exceeding $1.5 billion during the year.
NFLPA Top 50 Player Sales Year-End Rankings (March 1, 2015-February 29, 2016)
- Tom Brady, QB, New England Patriots
- Peyton Manning, QB, Denver Broncos
- Russell Wilson, QB, Seattle Seahawks
- Aaron Rodgers, QB, Green Bay Packers
- Dez Bryant, WR, Dallas Cowboys
- Odell Beckham Jr., WR, New York Giants
- Cam Newton, QB, Carolina Panthers
- Rob Gronkowski, TE, New England Patriots
- J.J. Watt, DE, Houston Texans
- Jason Witten, TE, Dallas Cowboys
- Luke Kuechly, LB, Carolina Panthers
- Tony Romo, QB, Dallas Cowboys
- Colin Kaepernick, QB, San Francisco 49ers
- Richard Sherman, DB, Seattle Seahawks
- Marshawn Lynch, RB, Seattle Seahawks
- Marcus Mariota, QB, Tennessee Titans
- Antonio Brown, WR, Pittsburgh Steelers
- Clay Matthews, LB, Green Bay Packers
- Andrew Luck, QB, Indianapolis Colts
- Drew Brees, QB, New Orleans Saints
- DeMarco Murray, RB, Philadelphia Eagles
- Jimmy Graham, TE, Seattle Seahawks
- Julian Edelman, WR, New England Patriots
- Von Miller, LB, Denver Broncos
- Teddy Bridgewater, QB, Minnesota Vikings
- Larry Fitzgerald, WR, Arizona Cardinals
- Jordy Nelson, WR, Green Bay Packers
- Calvin Johnson, WR, Detroit Lions
- Derek Carr, QB, Oakland Raiders
- Jameis Winston, QB, Tampa Bay Buccaneers
- Amari Cooper, WR, Oakland Raiders
- Ben Roethlisberger, QB, Pittsburgh Steelers
- Le’Veon Bell, RB, Pittsburgh Steelers
- Ryan Tannehill, QB, Miami Dolphins
- Eli Manning, QB, New York Giants
- A.J. Green, WR, Cincinnati Bengals
- Demaryius Thomas, WR, Denver Broncos
- Matt Forte, RB, Chicago Bears
- Eddie Lacy, RB, Green Bay Packers
- Kam Chancellor, SS, Seattle Seahawks
- Joe Haden, DB, Cleveland Browns
- Khalil Mack, LB, Oakland Raiders
- Jarryd Hayne, RB, San Francisco 49ers
- Jamaal Charles, RB, Kansas City Chiefs
- Darrelle Revis, DB, New York Jets
- Philip Rivers, QB, San Diego Chargers
- Sammy Watkins, WR, Buffalo Bills
- Greg Olsen, TE, Carolina Panthers
- LeSean McCoy, RB, Buffalo Bills
- Earl Thomas, DB, Seattle Seahawks
